Many companies now recognize the value of Social Media as part of their web presence.  It is a tool used to build brand recognition, increase demand for services, and improve communications. Schooley Mitchell has developed a comprehensive policy to provide an appropriate balance between those values, and the necessary integrity and consistency required by our organization.

We feel that it is a valuable document to share.

Due to the nature of social media and the Internet in terms of its permanency, as well as its viral and public nature, these policies have been crafted to protect the brand and image of Schooley Mitchell, and all of its stewards, members, and affected parties. Of course your organization will be different than ours, and will have different needs. You may also use different vehicles than those listed in the policy but the policy itself can still be a great guide to help you with control and comfort.

It is difficult to determine what the policies should be for your organization, and what topics should be covered. We are providing this document to you to help you if you don’t have a policy, and don’t really know where to start. Please feel free to use any or all parts of this policy to craft your own policy, or adjust an existing policy.

Please also feel free share it as it is or to make it your own and share it with anyone you feel would benefit.