When Mark Kaestner joined The Coca Cola Company as their global director of executive development, he found himself 800 miles away from the corporate head office and in dire need of learning how to connect virtually with his associates.

One of the lessons he quickly learned was that everyone has a different style of communication, and there is no one-size-fits-all solution to effective connection. There are, however, some solid fundamentals you should employ when connecting virtually in order to make up for the loss of things like body language and facial cues.

In short, if you’re communicating virtually, you need to make a concentrated effort to be truly present.

To learn more, watch How to Be Present When Connecting Virtually by Mark Kaestner, presented by Harvard Business Review.