It’s easy to get stuck in a way of thinking. In fact, it happens to most of us over time. However, if we’re hoping to drive innovation and come up with inventive solutions, fresh ideas are required.

Brainstorming sessions can be powerful, but according to entrepreneur and business leader Dan Seewald, we feel safest sticking to the logical path. That’s something that needs to be shaken up.

To determine how to do things differently, we need to push ourselves to think differently by using wild questions and non-obvious paths. We also need to get a little bit silly.

To learn how to break from tradition and incorporate lateral thinking into your processes, watch The Problem with Problem Solving? It Isn’t Ridiculous Enough.